Leica Anniversary Book: Ninety Nine Years

Leica Anniversary Book: Ninety Nine Years – 99 Years of Photographic Passion

The Leica Anniversary Book: Ninety Nine Years is an exceptional collectible volume dedicated to 99 years of photography, innovation and passion surrounding Leica. Across 300 pages, this anniversary book takes a distinctly different approach to the traditional history of a photographic brand.

It is neither a comprehensive corporate chronology nor a technical manual or conventional photo album. Instead, the book casts an emotional spotlight on almost a century of history, from the development of the small camera conceived by photographic pioneer Oskar Barnack to the iconic images that have accompanied generations of photographers.

A Tribute to Images Rather Than Technology

Leica has become inseparable from some of the most significant moments in the history of photography. Yet Ninety Nine Years does not simply celebrate the mechanical or optical perfection of Leica cameras.

Above all, the book pays tribute to the influential and legendary photographs created over almost a century, the people who made them and the distinctive approach to observing and capturing the world that has become closely associated with Leica.

The camera therefore becomes both a witness to its time and a tool for preserving fragments of life, historical events, emotions and moments that have sometimes become universally recognised.

Oskar Barnack and a New Way of Taking Photographs

At the heart of this story is Oskar Barnack, the photographic innovator behind the concept that would eventually lead to the Leica camera.

His vision of a compact camera offering photographers greater freedom and mobility had a profound influence on modern photography. Leica would become far more than simply a camera: it became a companion for photographers seeking to capture life and the world around them spontaneously.

Leica Anniversary Book: Ninety Nine Years places this adventure within a human and cultural perspective, focusing on the passion that has accompanied Leica since its earliest days.

Legendary Cameras, Inventors and Great Photographers

Throughout its 300 pages, the book brings together many of the elements that have contributed to the Leica legend: iconic cameras, inventors, innovators, great photographers, historic photographs and collages.

Together, they tell the Leica story through the people who helped create its legacy, but also through the unique relationship that developed between photographers and their cameras.

Leica's enduring passion for technical innovation is therefore presented alongside the art of capturing life and the world in pictures.

An Editorial Creation by 99pages

This anniversary volume was produced in close collaboration with Leica by the multiple award-winning publisher 99pages.

Under the creative direction of Ansgar Pudenz, Rainer Schillings and Till Schaffarczyk, photographs, collages and informative, expressive texts have been combined within an original editorial concept.

The combination of photography, storytelling and graphic design gives the book a distinctive personality worthy of the legendary brand it celebrates.

A Collectible Book for Leica and Photography Enthusiasts

Leica Anniversary Book: Ninety Nine Years is naturally aimed at Leica users and collectors, but it will also appeal to anyone interested in photographic history, documentary photography and beautifully produced photography books.

More than simply a publication about a camera manufacturer, it illustrates how a small camera conceived almost a century ago helped transform the way photographers capture and observe the world.

This anniversary edition is therefore a genuine Leica collector's item, equally rewarding for its photographs, texts and distinctive editorial design.

Technical Specifications – Summary

• Title: Leica Anniversary Book: Ninety Nine Years
• Leica reference: 96324
• Type: Anniversary book / collectible book
• Brand: Leica
• Number of pages: 300
• Subject: Leica, history of photography, photographers, legendary cameras and innovation
• Publisher: 99pages
• Produced in collaboration with: Leica
• Creative direction: Ansgar Pudenz, Rainer Schillings and Till Schaffarczyk
• Ideal for: Leica collectors, photographers and photography history enthusiasts